WJML AM 1110, with studios in Petoskey, has added 16 counties to its coverage with the addition of AM 1210 in Traverse City. Previously carrying a classic country format, AM 1210 is now simulcasting the news and talk programming of WJML AM 1110.
At the same time, what was talk WWKK AM 750 in Petoskey has switched and is now WLDR AM , simulcasting the “Sunny Country” format of WLDR-FM 101.9 in Traverse City.
Rick Stone, owner of WJML AM 1110 & 1210, said the changes were made to give WJML greater coverage throughout northern Michigan. The new AM 1210 is a 50,000-watt station, the maximum power for AM stations in the United States. Travelers can now drive over 300 miles and listen to WJML from Mt. Pleasant to Escanaba.
WJML has modified its talk program line-up to air both sides of the political debate. Progressive talker Ed Schultz, formerly on AM-750, is now on AM-1110 from 3 to 6 each afternoon. The station has also added conservative Glenn Beck, plus selected programs from the progressive network Air America on weekends and overnights. Michael Patrick Shiels continues his Michigan-oriented morning show, followed by Neal Boortz at 10 AM. Michael Savage, formerly a delay recorded broadcast, moves to his live broadcast time 6 to 9 pm.
WJML has opened its new Traverse City office and studio (overlooking the bay) at 310 West Front Street. It will also maintain its offices and studios on Click Road in Petoskey. Stone Communications has owned WJML for 14 years. The station was established in 1966. WJML can be heard worldwide with streaming audio on its website, www.wjml.com.