Metro Detroit: Newsmakers Nov 26, 2007




“Hire It Done!” set to premiers on Greater Media Detroit’s WRIF and WMGC-FM

“Hire It Done!” with Adam Helfman will premier on Greater Media Detroit’s WRIF and WMGC-FM, Magic 105.1 on Saturday, December 1st. It will air at 7am on both stations.

Helfman comes to Greater Media Detroit from CBS Radio. He is a construction consultant for the Emmy Award-winning television program “Extreme Makeover: Home Addition.”

“I am truly excited to move my program to a much larger audience and being involved with the #1 station speaks volumes!”, said Helfman.

Hiring the right contractor to work on home improvement projects can make all the difference in the world. But finding the right questions to ask contractors can be difficult. It is also hard for the average person to acquire expert advice so they can make informed decisions. This is where Helfman and “Hire It Done!” come in. Each week, Helfman will provide inside information on how to achieve quality results quickly and affordably.

Helfman is a recognized expert in his field with certifications from the National Association of Remodeling Industry and the National Association of Home Builders.

“Hire It Done!” with Adam Helfman will also be of great benefit to Metro Detroit contractors. Program sponsorships are available on both WRIF and Magic 105.1FM. For more information on sponsoring “Hire It Done!”, please contact Scott Buie at WRIF at 248-591-6827 and Marcy Cyburt at Magic 105.1FM at 248-591-6862.

Bender named Senior VP & GM of Greater Media Interactive

Greater Media, Inc has announced that Tom Bender, currently market manager for the company's Detroit cluster, has been named Senior Vice President & General Manager of Greater Media Interactive. He will continue to oversee WCSX 94.7, WRIF 101.1 and WMGC-FM 105.1 until a new Market Manager is named in the near future.

In his new role, Bender will be responsible for building on the foundation in place with Greater Media's interactive efforts and for coordinating and consulting individual station efforts, as well as creating company-wide systems and resources.

"I believe that radio has to develop its interactive relationship with both listeners and advertisers," said Bender. "It is a wonderful complement to our existing brands, and the two media, when properly integrated, make a creative and cost-effective solution for advertiser needs."

Tom was the perfect choice for this exciting position," said Greater Media President and CEO Peter Smyth. "His vast knowledge of both the radio industry and today's technology will help allow him to take our company to the next level in the interactive arena."

Bender has been the Market Manager for the company's Detroit-based properties since 1986. He is responsible for changing the format of a failing Adult Contemporary radio station to become first major market "Classic Rock" format station in America, WCSX. In 1994, Bender managed the acquisition of WRIF.

The Detroit native has served on a variety of industry committees, including the Arbitron Advisory Council, the NAB's COLRAM Committee and the Michigan Association of Broadcasters Radio Issues Committee. He was among the first Market Managers in America to launch the HD Digital Radio initiative by unveiling RIFF2, MORE MAGIC and WCSX Deep Trax on the Motor City airwaves in August of 2005.

In 2005, Bender was named "Market Manager of the Year" by Radio Ink Magazine and was officially inducted into the Michigan Association of Broadcasters Hall of Fame in July of 2007.

Plymouth superintendent and radio personalities to be guest grillers at bd’s Mongolian Grill

WSDP-FM 88.1, the Escape, has enlisted the help of some of its strongest supporters, Plymouth-Canton Schools superintendent Dr. Jim Ryan, WCSX weekend host Pam Rossi, and WDFN reporter Denny Kapp as guest grillers at the bd’s Mongolian Grill® located in Canton on Wednesday December 5, from 5:00 p.m. to 7:00 p.m.

Dr. Ryan, Pam, and Denny will show off their grilling techniques on bd’s 2,000-pound grill flipping fresh veggies and meats on their 3-foot swords while raising money for 88.1FM. The Canton restaurant is located at 42089 Ford Rd.

Proceeds from the event will go toward the student radio station for the Plymouth-Canton Community Schools. 88.1FM is celebrating 35 years of serving students and the community.

“We really appreciate the support of Pam, Denny and Dr. Ryan,” said Bill Keith, WSDP Station Manager. “They’ve both proven to be true friends of 88.1FM. We hope a lot of people come out to thank them for their support.”

89X teams with Goodwill Industries to hold “Twelve Days of Christmas"

Goodwill Industries of Greater Detroit will spread the spirit of giving this holiday season by asking metro area residents to donate new unwrapped toys during its Twelve Days of Christmas, Nov. 24 through Dec. 5. The toys then will be sold at Goodwill’s 11th Annual “Santa Shop” at minimal cost to its program trainees who might otherwise not be able to buy anything for their children or grandchildren.

Listeners to 89X and other area residents are invited to stop by any one of the 27 Caribou Coffee locations in metropolitan Detroit to drop of a new, unwrapped toys- each donor will receive a one dollar off coupon towards their next purchase at Caribou during the promotion.

“For many of our trainees, this time of the year can be a reminder that they are having difficulty in providing for their children and grandchildren,” said Lorna G. Utley, president and CEO of Goodwill Industries of Greater Detroit. “Santa’s Shop not only is a memorable shopping experience, but it also gives them a feeling of pride that they are able to buy these gifts themselves for their families. This is not a handout. We choose to preserve the dignity of our clients by making affordable holiday shopping possible,” said Utley. “Can you imagine how empowered they feel knowing they themselves paid for the presents that they are giving to their children and grandchildren?”

“Caribou Coffee is committed to giving back to our communities and is elated at the opportunity to partner with Goodwill and 89X for this event,” explained Adam Stansberry, Caribou’s District Manager. “We look forward to assisting in the holiday celebration for the Goodwill trainees and their families. This is the time of year to spread joy and celebrate, and we are grateful and proud to be a part of such an important initiative.”

The mission of Goodwill Industries of Greater Detroit is to provide people who have disabilities and other barriers to employment with opportunities to become independent, self-supporting citizens through training, work experience and employment in the community.







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This page contains a single entry by Mike Austerman published on November 26, 2007 2:02 PM.

Jim Harper, gang take part in Toys for Tots was the previous entry in this blog.

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