Metro Detroit: Newsmakers Mar 10, 2008




WRIF announces 2008 WRIF Rock Girl search

Rock WRIF-FM is launching the 2008 search for a new WRIF Rock Girl, where one woman will have the opportunity to represent WRIF for one year as a station personality and spokesperson. In addition to being the traffic reporter alongside afternoon drive host Arthur Penhallow, the WRIF Rock Girl will be the station ambassador at VIP parties, concerts and events and she’ll receive a $40,000 salary for doing so.

Through an extensive radio, online and print campaign, WRIF will encourage the women of Detroit to attend one of 3 remaining casting calls. There, they will be asked a series of questions and they’ll be asked to read a traffic report to determine whether they will make the cut into the 2008 WRIF Rock Girl semifinals.

Once the 32 semi-finalists are selected, WRIF listeners will be encouraged to vote in a series of 3 rounds for their favorite contestant online at

The dates, times and locations of the casting calls are:
- Saturday, March 22nd at Ashley’s in Westland, 5p-9p
- Saturday, March 29th at Macomb Mall in Roseville, 3p-7p
- Thursday, April 3rd at Malarky’s in Southgate, 6p-10p

Contestants must bring a 5”x7” photo and a bio / resume. Potential candidates must attend a casting call to be considered. The contest is open to Michigan residents 21 years of age and older. For official contest rules, log on to

Detroit Free Press:

Thursday is a big day in radio history. That's when CBS Radio will mark the 70th anniversary of "The World News Roundup," launched on March 13, 1938. This was the first show to bring the voices of correspondents stationed around the world together for a live news broadcast. It is the longest-running news broadcast in history. The program began amid the growing tensions in Europe leading up to World War II ... "The World News Roundup" can be heard on WWJ-AM (950) at 8 a.m. and 7 p.m. daily... Happy 70th to CBS's 'Roundup' (Mon, 3/10)

Time shifting, or using DVRs to record a favorite show and playing it back when convenient for the consumer, is resulting in an increase of prime-time TV watching by 18-49-year-olds, says a recent survey from Nielsen Reports. The traditional prime-time period between 8 and 11 p.m. is expanding because people are watching the shows they recorded earlier the same evening... TV viewing on the rise thanks to time-shifting (Mon, 3/10)

Detroit News:

The nationwide conversion to all-digital TV is coming just under a year from now, but the process is a complete mystery to Marie Ulbrich. "I don't understand what that's all about," said Ulbrich, 92. "We have four TVs in our house, and they're all the old kind. "Are we going to have to throw them all away? And if we do, where would they go? Wouldn't that be an environmental hazard?" Many seniors are also in the dark about the conversion -- which, experts say, makes them ripe for scam artists because they don't understand what they need to convert their sets. The fear is that scammers will try to sell unnecessary or overly expensive converter boxes to seniors, said Karen Bisdorf, assistant director for Macomb County Senior Citizen Services. Bisdorf's organization is planning a presentation Tuesday at the Chesterfield Senior Center to help educate seniors about the switch scheduled for Feb. 17, 2009. Another presentation is scheduled for August... Seminar introduces seniors to digital TV (Mon, 3/10)

Zonjic captures Canadian Smooth Jazz award

Alexander Zonjic, popular weekday morning host of Detroit’s Smooth Jazz V98.7, WVMV-FM, was named Broadcaster of the Year at the Canadian Smooth Jazz Awards last Friday, March 7 at The Living Arts Centre, Mississauga, Ontario near Toronto.

“I am glad to have been recognized by an award for my work in broadcasting and with a nomination for my artistry as a jazz flutist,” said Zonjic. Zonjic was also nominated for Best Wind Instrumentalist. His radio show is consistently rated in the top ten morning shows among listeners in the Detroit market.

Zonjic also reprised his role as host of the fourth annual competition. “I’ve been part of the Canadian Smooth Jazz Awards since their inception. It’s the only awards show for this music genre internationally, said Zonjic.

WTKA to host radiothon for C.S. Mott Children’s Hospital March 13

On Thursday March 13th, sports WTKA AM 1050 Ann Arbor will host a special radiothon event for the University of Michigan C.S. Mott Children’s Hospital to raise funds for gas cards for Mott patients and their families.

To support the event, WTKA’s Sam Webb and Andy Evans will host their show, “The Michigan Insider,” live at Mott from 6 to 10 a.m. that day. Listeners can tune in to 1050 AM to hear Mott physicians, nurses and social workers discuss the increasing need for gas cards among Mott patient families from all socioeconomic backgrounds. In addition, WTKA, along with Ann Arbor Radio’s W4 Country (102.9 FM) and 107one (107.1 FM), will air interviews throughout the day with Mott patients and families who use the gas card supplied by Mott for health care travel expenses.

High gas prices continue to put the squeeze on how many parents are managing health care for their children – either in getting to health care visits or purchasing medications. In fact, according to a recent report by the C.S. Mott Children’s Hospital National Poll on Children’s Health, 6 percent of parents have postponed a medical visit or buying medication for their children due to high gas prices.

As the result of increasing gas prices and the Michigan economy, Mott is struggling to meet the demand by its patients and their families for gas cards.

During the past four years alone, expenses for the gas card program at Mott – managed by the U-M Health System’s Guest Assistance Program – has increased by more than 700 percent.

This program – which relies on the generosity and support of the community – is designed to help patient and families with extra expenses during their outpatient and inpatient visits to U-M hospitals. Processes are in place for the gas card program, as well as other gift card programs run by UMHS’ Guest Assistance Program, Child and Family Life Department, and Department of Social Work, to ensure appropriate distribution of donated gift cards to patients and their families.

To help support the gas card program at Mott during radiothon on March 13, visit or







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About this Entry

This page contains a single entry by Mike Austerman published on March 10, 2008 10:28 AM.

Radiothon, interviews prove death of radio greatly exaggerated was the previous entry in this blog.

MAB Foundation charitable online auction bidding enters final days is the next entry in this blog.

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