Mid-Michigan: Newsmakers Feb 18, 2009





WGER Becomes 'Mix 106.3': NEXTMEDIA Hot AC WGER (MAGIC 106.3)/SAGINAW, MI has re-branded the station as "MIX 106.3." PD LAUREN DAVIS tells ALL ACCESS, "While we can appreciate the great heritage of the MAGIC moniker: It has certainly run its course. As MIX 106.3, WGER has gotten a newer, fresher playlist with a more contemporary vibe. We've got a clear vision, great motivation, and a fantastic team to take us through the next phase of this stations' growth. I am excited to be a part of it!" Afternoon talent SCOTT SEIPEL moves to mornings replacing the KIDD KRADDICK show, and LAUREN "REN" DAVIS takes a break from the airwaves for some behind the scenes tinkering of the new station. She continues to take music calls on WEDNESDAYS from 12-3p ET. Look for additional lineup changes to be announced soon. (Tue, 2/17)







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This page contains a single entry by Mike Austerman published on February 18, 2009 9:00 AM.

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