West Michigan: Newsmakers June 29, 2009




Grand Rapids Press:

Oldies station WFGR-FM (98.7) is now "Classic Hits" 98.7, playing more Fleetwood Mac than Buddy Holly. "It's an evolution, really, from oldies to classic hits," said Phil Catlett, president and general manager of Regent Broadcasting. The station made the switch at 9 a.m. today. In the first hour, the station played "Spirit of Radio" by Rush, "Running on Empty" by Jackson Browne, "Strawberry Fields Forever" by the Beatles and "You Better You Bet" by The Who. "As people get older, we want to bring some younger listeners into the fold," WFGR-FM program director Len O'Kelly said. "What we're basically doing is finding a way to incorporate some newer music into things. It's hard to play a Fleetwood Mac record next to a Buddy Holly record." Listeners still will get an earful of the Beatles, but expect less '60s-era tunes and a lot more '70s and '80s Top 40/pop hits from the likes of Bruce Springsteen, Chicago, Foreigner, Journey, The Eagles, Kansas, Tom Petty, and the Rolling Stones. Catlett said the station will be different from classic rock stations WLAV-FM (96.9) and WBFX-FM (101.3 The Fox), saying it won't be as heavy. Also, "Classic Hits" will be focusing on music, while the competitors feature talk-heavy morning shows... Oldies station WFGR-FM 98.7 shifts to 'classic hits' format, hosts party in downtown Grand Rapids to celebrate today (Mon, 6/29)







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This page contains a single entry by Mike Austerman published on June 29, 2009 8:23 PM.

West Michigan: Newsmakers June 28, 2009 was the previous entry in this blog.

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