Mid-Michigan: Newsmakers Aug. 6, 2009

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ESPN 100.9-FM announces coverage of 2009 Saginaw Valley League football

ESPN 100.9-FM, WLUN Pinconning, announced today its lineup for the first five weeks of Saginaw Valley League high school football broadcasts. The games will be carried on ESPN 100.9-FM, except in instances of conflict with the Great Lakes Loons, and all games will additionally be carried on WNEM News Radio 1250 and online at ESPN1009.com.

The broadcast schedule begins Friday, August 28 in the Fordney Club's Red Feather game, featuring Heritage and Arthur Hill. Proceeds from the game benefit local Saginaw County charities. The schedule continues with consecutive contests featuring Midland High School - Thursday, September 3 versus Arthur Hill and Friday, September 11 against Bay City Western.

The schedule for the remaining four weeks will be determined at a later time. Additional conflicts on ESPN 100.9-FM could exist if the Loons advance in the Midwest League playoffs.

All game broadcasts include a 30-minute pregame show, beginning at 6:30pm and post-game coverage featuring scores and analysis on all the games from the region.

Advertising opportunities are available for ESPN 100.9-FM's Fall Football programming lineup, which includes Michigan State and the Saginaw Valley League. Lance LeFevre, WLUN's Sales Director, is accepting sales inquiries at 989-837-6127 or at llefevre@loons.com.

"Advertising during Saginaw Valley League games is the best way for companies to reach their key demographics and show support for their community," LeFevre said. "A percentage of sales for all SVL games goes back directly into the league."

Proceeds from sales of last year's games were used by the League for two student leadership training sessions, hosted by former athletic director and coach Dave Dye and former Saginaw High standout, Michigan football captain and Baltimore Colt Calvin O'Neal. The programs provided opportunities for students in Bay City, Flint, Midland, Mt. Pleasant and Saginaw to enhance their high school educations and improve their leadership skills.

ESPN 100.9-FM (WLUN, Pinconning) is a 24-hour all-sports station owned by the non-profit Michigan Radio Communications. The station is the flagship radio home of Great Lakes Loons baseball and carries the weekday lineup of Mike and Mike in the Morning, The Herd with Colin Cowherd, The Scott Van Pelt Show, The Huge Show with Bill Simonson and SportsNight with Brad Golder. ESPN 100.9-FM also carries the Saginaw Valley League Game of the Week and Michigan State athletics.

 

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This page contains a single entry by Mike Austerman published on August 6, 2009 10:53 AM.

West Michigan: Newsmakers Aug. 6, 2009 was the previous entry in this blog.

Sales / Transactions / FCC Actions: Aug. 6, 2009 is the next entry in this blog.

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