Mid-Michigan: August 2009 Archives

Mid-Michigan: Newsmakers Aug. 6, 2009



ESPN 100.9-FM announces coverage of 2009 Saginaw Valley League football

ESPN 100.9-FM, WLUN Pinconning, announced today its lineup for the first five weeks of Saginaw Valley League high school football broadcasts. The games will be carried on ESPN 100.9-FM, except in instances of conflict with the Great Lakes Loons, and all games will additionally be carried on WNEM News Radio 1250 and online at ESPN1009.com.

The broadcast schedule begins Friday, August 28 in the Fordney Club's Red Feather game, featuring Heritage and Arthur Hill. Proceeds from the game benefit local Saginaw County charities. The schedule continues with consecutive contests featuring Midland High School - Thursday, September 3 versus Arthur Hill and Friday, September 11 against Bay City Western.

The schedule for the remaining four weeks will be determined at a later time. Additional conflicts on ESPN 100.9-FM could exist if the Loons advance in the Midwest League playoffs.

All game broadcasts include a 30-minute pregame show, beginning at 6:30pm and post-game coverage featuring scores and analysis on all the games from the region.

Advertising opportunities are available for ESPN 100.9-FM's Fall Football programming lineup, which includes Michigan State and the Saginaw Valley League. Lance LeFevre, WLUN's Sales Director, is accepting sales inquiries at 989-837-6127 or at llefevre@loons.com.

"Advertising during Saginaw Valley League games is the best way for companies to reach their key demographics and show support for their community," LeFevre said. "A percentage of sales for all SVL games goes back directly into the league."

Proceeds from sales of last year's games were used by the League for two student leadership training sessions, hosted by former athletic director and coach Dave Dye and former Saginaw High standout, Michigan football captain and Baltimore Colt Calvin O'Neal. The programs provided opportunities for students in Bay City, Flint, Midland, Mt. Pleasant and Saginaw to enhance their high school educations and improve their leadership skills.

ESPN 100.9-FM (WLUN, Pinconning) is a 24-hour all-sports station owned by the non-profit Michigan Radio Communications. The station is the flagship radio home of Great Lakes Loons baseball and carries the weekday lineup of Mike and Mike in the Morning, The Herd with Colin Cowherd, The Scott Van Pelt Show, The Huge Show with Bill Simonson and SportsNight with Brad Golder. ESPN 100.9-FM also carries the Saginaw Valley League Game of the Week and Michigan State athletics.


Battle Creek Enquirer:

You had to be there. The weekend gatherings of classic-car buffs with radios playing the Beach Boys and Beatles look quaint and cute in 2009 -- an innocent time long ago. But not so. To teen-agers in the mid and late '60s, who had yet to be called Boomers, this music was cutting-edge and threatening to our parents' generation. WKFR-Keener 14, which was one of the most progressive radio stations in the Midwest if not the country, fought to wiggle out of its staid, easy-listening cocoon and give birth to Top 40 radio. And in a small town, too... WKFR Keener 14 was a cutting-edge station (Fri, 8/7)

The vibe was part fan club, part high school reunion in a board room at the Battle Creek Enquirer's Van Buren Street office last week. For the six former WKFR Keener 1400 employees gathered for an interview, it seemed that time had only added to the euphoric feelings associated with the once-revolutionary radio station. About 55 people are expected to travel from across the country for a reunion of the former Battle Creek station's employees. To them and the thousands of listeners who tuned in to hear the "Keener Keymen," it was more than just a radio station. "We went from having two hours of our music a day, to all day," said Sharon Batterson, a former Battle Creek resident, WKFR employee and Keener Correspondent, a title given to high school students that would keep WKFR up-to-date on what music was popular among youth. "We used to have to tune into stations like Detroit, Boston or New York to hear our music." And then, everything changed... When radio was king: Keymen reunite (Fri, 8/7)



Lineup begins to take shape for launch of sports on 96.1 Grand Rapids

Former WDFN midday host Sean Baligian will join forces with Ryan Terpstra for afternoon drive (3-6pm) once the station launches with its new all-sports format on August 17th. Much of the station's lineup will feature syndicated programming from ESPN Radio.


Battle Creek Enquirer:

A community-wide effort to return 'The Voice of High School Sports' in Battle Creek to the air has gained momentum in the last week and it's possible Ken Ervin and Ike Ranger will be broadcasting games on WBCK radio when the high school football season starts in two weeks. A group of advertisers have reportedly been in talks with the radio station and have agreed to put up enough money to finance the return of the longtime broadcast team of Ervin and Ranger. Official word from the radio station as to what direction it will take could come within the week... Ervin and Ranger could be back at WBCK (Thu, 8/13)


Lansing gets its Edge back - on a stronger frequency

As announced last month, Mid-Michigan Radio jettisoned soft rock from WVIC FM 94.1 as of today and reinstated the alternative rock format that fans have bemoaned the loss of since The Edge nearly 6 years ago. Back then, the format was heard on FM 92.1 which has a much smaller coverage area than FM 94.1.



WOAP Owosso resumes operations

As of Friday, WOAP AM 1080 Owosso is back on the air, this time airing a 50's-70's oldies format as The Big 1080. The relaunch of the station comes as new owner Birach Broadcasting takes over from 1090 LLC, a group that had been running station with a religious format before essentially taking it off the year nearly 2 years ago (save for some brief times of operation to maintain the license).

Morning drive is being held down by veteran oldies jock Tony Clark.



Saginaw News:

The beauty of a good radio show - Sunday's WIOG Lizard Fair 2009, for example - is the diversity of talent it brings to the stage, and the short sets that don't leave you suffering through the inevitable clunkers for long. Then there are some where you hit it lucky - Sunday comes to mind again - where all the artists bring something unique to the table. It was taste in music, and not the caliber of talent, that decided favorites at Midland's Dow Diamond, with a span that ran from pop and rock to blues and alternative. Mother Nature even tossed a curve - throwing in a cooling rain - but it only added to the experience as fans danced Woodstock-style in the quick shower... Musical tastes define favorites at WIOG Lizard Fair 2009 (Mon, 8/17)







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About this Archive

This page is a archive of entries in the Mid-Michigan category from August 2009.

Mid-Michigan: July 2009 is the previous archive.

Mid-Michigan: September 2009 is the next archive.

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