Media Conference Looks to the Future

Great Lakes Broadcasting Conference & Expo Slated for March 2 & 3 at The Lansing Center in Lansing

Working towards a profitable multi-media future will be the focus at the Michigan Association of Broadcasters (MAB) annual Great Lakes Broadcasting Conference & Expo (GLBC).

"GLBC is the hot spot for broadcasting innovation and a move toward a brighter outlook for the broadcast industry," said MAB President and CEO Karole White. "Michigan broadcasters are retooling and reaching out to new forms of media to secure their place in the future."

This year's GLBC will spotlight embracing the changes that have come to the broadcasting industry and working with emerging social media to reach broadcast audiences in a whole new way. This year's event includes: seminars with nationally renowned speakers; an interactive exhibit hall which will feature numerous exhibitors with the latest industry technology and programs; and a career fair for up and coming broadcast professionals.

GLBC features over 20 national caliber speakers and offers one of the biggest networking opportunities in the Midwest broadcasting industry. Exhibit Only registration is always free. Full information is available on the MAB web site at www.michmab.com.

Other GLBC conference highlights include:

• The Broadcast Excellence Awards Presentation, which recognizes outstanding news, programming and public service performances by Michigan radio and television stations (Separate registration required).
• The MAB Foundation Broadcast Media Career & Networking Fair, which will allow students interested in the industry to meet and obtain advice from broadcasters.
• The MAB Foundation's Michigan High School & College Broadcast Awards, which recognizes the talents of Michigan high school and college broadcast media students.