7th WWJ Radiothon for THAW underway
CBS Radio/Detroit has kicked the first of their 2010 annual Radiothons with all-news WWJ AM 950 helping to raise money for The Heat and Warmth Fund (THAW) throughout today and up until noon tomorrow.
The 7th Annual WWJ Newsradio 950 Winter Survival Radiothon is on live from the MGM Grand Detroit to help raise much needed funds for THAW. THAW provides emergency utility assistance to help low-to-moderate income individuals and families in Michigan stay safe and warm during the winter season.
Live interviews with families that THAW has helped will air during the 31 hour Radiothon as will on-air check presentations from sponsors, on-site reporting, and much more. An on-site donation call center will be set up with volunteers taking phone pledges and online donations can be made at WWJ.com. Donors can also call (888) 579-4950.
Listeners are being encouraged to donate by on-air prompting, incentive programs, and other special Radiothon promotions. This year, you can join the 950 Club by donating $250 - you'll recieve a WWJ/THAW thermos to help warm you up this winter plus Mountain Country Coffee courtesy of Coffee Express. Another option is to join the Circle of Warmth Club by donating $1,000 to receive a free energy audit courtesy of Flame Heating, Cooling and Electrical. Additionally, listeners will be encouraged to bid on numerous items available through an Online Auction website.
The goal for this year's THAW Radiothon is $700,000.
On February 26th, look for CBS Radio/Detroit WOMC-FM 104.3 morning host Dick Purtan's 23rd annual Radiothon to benefit the Salvation Army's Bed and Bread Club from Oakland Mall in Troy. The Bed and Bread program brings food, shelter and services to people within our community and provides assistance to get them back on their feet. In December, CBS' WYCD hosted its 10th annual campaign to help raise money for St. Jude's Children's Research Hospital.
Great news for fans of radio, jazz and/or nice people: Linda Yohn plans to be back on WEMU radio starting Monday after a roughly two-month absence. The longtime morning-show host and and program director at WEMU (89.1-FM), the public-radio station at Eastern Michigan University, took a leave of absence in early December to have a tumor removed from her lung... Linda Yohn returning to WEMU airwaves (Fri, 2/5)