Detroit Free Press:
Fox Sports Detroit boss Greg Hammaren is champing at the bit. He wants to get outdoors and start yard work. "It's my passion, my therapy," he said. But there's something else in the air called "April in the D," and it has Hammaren and his station giddy. Free Press sports writer Mike Brudenell caught up with Hammaren recently... 'April in the D' rocks for the folks at Fox Sports Detroit (Wed, 3/31)
Add nationally syndicated radio personality Tom Joyner's name after Bill Cosby's on the list of celebrities signing on to help Detroit Public Schools recruit and retain students. Joyner broadcast his morning show Monday from Renaissance High School, telling listeners on WDMK-FM (105.9) that he was supporting the district's "I'm In" campaign to attract more students to the city's schools. "It's a desperate situation here," Joyner said, referring to the schools that are closing as enrollment shrinks. DPS emergency financial manager Robert Bobb joined him on air to talk about enrollment and his academic goals for the district... Radio star Tom Joyner starts recruiting for DPS (Tue, 3/30)
Channel 7 has an app for that
WXYZ-TV, Channel 7, the first station in the Detroit market to offer an iPhone app, hit the 20,000 mark for downloads in March 2010. The station's WXYZ.com iPhone app continues to be the only app for local news in the Detroit area. Since its launch in January 2010, the WXYZ.com app has become a favorite with local iPhone users - nearly 25,000 now carry it in their pockets each day.
The iPhone app is part of Channel 7's continuing commitment to provide viewers with the information they need wherever and whenever they need it. The application offers up-to-date weather forecasts, live radar, live traffic data, school closings and the very latest news in Metro Detroit, including in-depth reporting and video created specifically for mobile users.
"We know metro Detroiters have moved beyond the era of wanting news just a few times each day," said WXYZ New Media Director Seth Myers. "Our iPhone app - and the content we provide for BlackBerry and other smartphone users - is always fresh and ready whenever you have a moment for the news."
The app also allows those who use it to participate in the news process, by sending photos and video directly to WXYZ-TV.
In addition to its iPhone app, WXYZ-TV has seen triple digit growth in its mobile reach with page views to all mobile devices up more than 450% from February of last year to February of 2010. "Clearly, there is a growing demand for news and information on the go," says WXYZ Vice President and General Manager, Bob Sliva.