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Slogan/Positioner: Mix 106.3; More Music, A Better Variety, A Better Mix
Format: Hot Adult Contemporary
Web site: www.mix1063fm.com
E-mail: visit web site
Power/Height/Class: 4,400 watts / 381 feet / A, directional
FCC technical information:
More about station:
- Radio Locator coverage area
- FCCInfo.com listing
- Recnet Broadcast Query
- WGER from Wikipedia
- WGER from RadioTime.com
- WGER on Facebook
Call Sign History: 
- WGER: 9/1986
- WIOG:
- WSBM: 9/1969
Call Sign Origin: Gerity Broadcasting (original owner)
On Air Date: approx 9/1969
Owner: NextMedia Group
Telephone: (989) 752-3456
Notes/History:
- 2/2009: Station rebrands from 'Magic 106.3' to 'Mix 106.3'.
- 2005: Format begins evolution from soft rock/adult contemporary to pop/hot adult contemporary.
- 8/10/2005: License to cover granted for construction permit granted May 2004
- 5/2004: Construction permit granted to change from 2,050 watts @ 381 feet to 4,400 watts @ 381 feet directional
- 1/2003: FCC approves sale of WSGW, WCEN-FM, WTCF, WGER, and WTLZ to NextMedia from Wilks
- 11/1/2002: Announced that Wilks will sell 5 stations to NextMedia Group for $55.5 million.
- 9/6/2002: Cumulus terminates purchase of WSGW, WCEN-FM, WTCF, WGER, and WTLZ before sale is finalized
- 7/9/2002: FCC approves sale of 5 stations from Wilks to Cumulus (WSGW, WCEN, WTCF, WGER, WTLZ)
- 5/7/2002: Announced that Cumulus is purchasing 5 Tri-Cities area stations (WSGW 790-AM, WCEN-FM 94.5, WTCF-FM 100.5, WGER-FM 106.3, and WTLZ-FM 107.1) to Cumulus Broadcasting for $55.6 million from Wilks Broadcasting
- 7/13/2000: FCC approves sale from Citadel to Wilks
- 4/27/2000: Announced that WGER-FM 106.3, WTCF-FM 100.5, and WSGW-AM 790 are being sold to Wilks Broadcasting in order to meet station ownership levels in the Tri-Cities.
- 12/22/1998: FCC approves sale of 62nd Street Broadcasting stations in the Tri-Cities to Citadel.
- 198x: Format evolves into Adult Contemporary
- 9/1986: WGER moves to 106.3 as it trades frequencies, formats, and call signs with WIOG-FM which moves to 102.5. The owner wanted WIOG's CHR format to utilize the grandfathered 85,000 watt signal.
- 1980: Format to Top 40.
- 19xx: Calls to WIOG, the IOG resembled the '106' dial position. Format is changed to Album Oriented Rock as 'W106'
- 9/1969: WSBM signs on.
Transmitter location:
Saginaw County
Old logo gallery:
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