WADL TV Channel 38 Mt. Clemens/Detroit


Slogan: WADL TV 38; Detroit's Urban TV Station

Web site: www.wadldetroit.com

E-mail: visit web site


Power/Height: 1,000,000 watts / 558 feet, directional
- Service Area

Digital Channel: 39; PSIP maps to Ch. 38

More web sites about WADL:

More technical/engineering details:

Call Sign History: WADL, assigned 9/25/1985

Call Sign Origin: Adell Broadcasting

Network Affiliation History:

  • 9/2003 - current: Independent
  • 12/2000 - 9/2003: Fox Kids & The Word Network
  • 9/1998 - 12/2000: Fox Kids

On Air Date: 1986

Owner: Adell Broadcasting

Telephone: (586) 790-3838


  • July 2009: 38.2 becomes an affiliate of Universal Sports, dropping The Word Network.
  • 6/12/2009: Regular programming on analog channel 38 ends as the station moves to digital-only regular broadcasts on Channel 39. Through the use of PSIP, digital television receivers display WADL's virtual channel as 38.
  • 8/2007: The FCC's final digital channel assignment report shows that WADL will be using Channel 39 once the conversion to all-digital broadcasts is completed on February 17, 2009.
  • 2007: WADL positions itself as Detroit's 'Urban Station' and offers more programming targeted towards the community including a mini-program featuring Detroit mayor Kwame Kilpatrick. Jewelry Television is dropped.
  • 2004: Programming primarily consists of home shopping (Jewelry Television), infomericals, and religious shows.
  • Fall 2003: Weekend Fox Kids programming dropped
  • Fall 2002: Weekday Fox Kids programming dropped, along with most religious programming in favor of home shopping
  • 2000: Adell forms The Word Network
  • 3/28/2000: Construction permit granted for digital facilities
  • 6/1999: Applies for digital facilities on channel 39
  • 9/1998: Fox Kids programming moves from channel 50- 5 year agreement
  • More on programming history: Station has relied heavily on home shopping feeds; first airing the Home Shopping Network, then Home Shopping Spree, and then Shop at Home. Since its inception, WADL has been the Detroit area's 'leftover' station- airing programming no other station wants/has room for. At one point, WADL was rebroadcasting WJBK-TV Channel 2 Detroit newscasts- most on a tape delayed basis.

Transmitter location:

Macomb County, Near 15 Mile and Gratiot (Clinton Twp.)












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